Advertising is the key part of business marketing. If the advertisement succeeds, it can mean big profit. Advertising requires innovative thinking in todays world because the traditional advertising mediums are becoming very expensive. A well thought advertising that is different may create a big impact. But advertising is not being given the attention it deserves. As soon as the profits go down or the market scenario looks bad, advertising expenditures are cut first. How much do you know about advertising in a business? Please quiz yourself about that.
What should be the ideal percentage of advertising in total marketing expenditure?
Should the advertising expenditure increase with growing business or decrease?
Which advertising media should be used for advertising in a very low budget?
Should every business advertise in the beginning?
Are advertising professionals must for getting the best return out of the expenditure?
Is a small market survey about advertising effectiveness always necessary before full-fledged advertising campaign?
Do women add value to advertising? What if you are advertising nuts and bolts?
These are some small questions that I have raised about advertising in business. Please think about the answers. Advertising is tricky, because wrong advertising means total loss. There is no scrap left to recover anything. It is like a bad dream, but it costs. A business succeeds if the advertising succeeds at the right budget. Please try some more quizzes on your personality and career and improve your performance manifold.
Tuesday, February 21, 2012
Saturday, February 11, 2012
Using forum posting to drive traffic
Post relevant information to forums and genuinely contribute to discussions. And have your signature along so that your link will be there. When you visit sites with guestbook, forums, or blogs make posting leaving your link behind. And people will click it and find your site and shop.
But all the forums are yelling, "Don't abuse forum rules!" What are forum rules? They don't want you to post a link, even if it offers help. If you do, the moderator will delete your entry immediately and have you banned. If your signature is even allowed, nobody reads signatures. Ask this: when is the last time you personally read a signature?
It is only when your comments and discussion is so powerful that people will trace you. Like most traffic techniques, fun comes in first.
You should just try to help other and have fun while posting in forums and leave your signature so that anyone interested in you can find you.
But all the forums are yelling, "Don't abuse forum rules!" What are forum rules? They don't want you to post a link, even if it offers help. If you do, the moderator will delete your entry immediately and have you banned. If your signature is even allowed, nobody reads signatures. Ask this: when is the last time you personally read a signature?
It is only when your comments and discussion is so powerful that people will trace you. Like most traffic techniques, fun comes in first.
You should just try to help other and have fun while posting in forums and leave your signature so that anyone interested in you can find you.
Thursday, February 9, 2012
Podcasting For Profit
So you have a podcast. That's great, but don't quit your day job just yet. Unfortunately, unless you're Ricky Gervais it might be more than just a little difficult to make money off podcasting. If you are Ricky Gervais: A.) Can I borrow some money? B.) Can I guest star on the new video podcast?
So why aren't there more podcast millionaires? Most podcasts don't have the audience necessary to generate any significant ad revenue. The other problem being that as podcasting grows, so do the number of shows targeting the same audience. The larger and more successful podcasts can generate revenue by charging subscription fees for their shows, or even by charging for the back catalogue of shows. Even amongst the larger corporations, excepting The Wall Street Journal, and Consumer Reports, most haven't been able to sell enough subscriptions to their web-based content to be anywhere close to profitable. Apparently just having a recognizable brand isn't enough to sell subscriptions alone.
The key is finding ways to make podcasts engaging, and effective. Right now businesses are using podcasting as a marketing tool to attract clients in much the same way that blogs lead to exposure for other businesses. There is no reason that podcasts can't generate revenue. For example if you host a show on llama herding, it's possible (although not probable) that 2,000 llama herding enthusiasts might subscribe. If you have a large niche marketing then advertising might work for you. Who's to say that if an enterprising podcaster rounded up an audience of 7,000 listeners interested in basket weaving, then why wouldn't a basket weaving company want to advertise to that audience? The key is finding a podcast with quality content and advertisers who need to reach that specific audience. What is needed essentially is a matchmaker of sorts to help the shows and advertisers find one another.
The other problem is getting web users to find and subscribe to podcasts. While it may seem like just about everyone knows about podcasting the truth is that there is a good majority of people who still haven't. In an interview last year Yahoo Chief Products Officer Geoff Ralston pointed this particular problem out. "…the fact is that what we really want to do at Yahoo is to bring podcasting to the mainstream, and for that to happen people have to learn about it. So we've created a site where it's really easy to learn about it, and like I said, you'll be able to find podcasts eventually everywhere on Yahoo. So as you're reading your news, which of course many millions of people do every day week, and month on Yahoo, you will start to be introduced to podcasts and start to be introduced to the podcast experience of the site and that will actually start to bring you into the community of podcasters. And it is a community! One of the key aspects of Yahoo Podcasts is that the community is what gives it strength and gives the feeling of the site. The site also allows people to rate podcasts to create the ability for people to find the podcasts that matter.
Podcasting is still a new medium and so there's plenty of room for growth and change. The real key to making money with podcasting is finding a way to use traditional methods of generating revenue along side newer methods. The key in a young industry, like podcasting, is experimenting with different methods, not being afraid to adapt new business models, or even inventing your own. So Ricky Gervais may have an easier time making money at it, but that's not to say that it's impossible for anyone else.
So why aren't there more podcast millionaires? Most podcasts don't have the audience necessary to generate any significant ad revenue. The other problem being that as podcasting grows, so do the number of shows targeting the same audience. The larger and more successful podcasts can generate revenue by charging subscription fees for their shows, or even by charging for the back catalogue of shows. Even amongst the larger corporations, excepting The Wall Street Journal, and Consumer Reports, most haven't been able to sell enough subscriptions to their web-based content to be anywhere close to profitable. Apparently just having a recognizable brand isn't enough to sell subscriptions alone.
The key is finding ways to make podcasts engaging, and effective. Right now businesses are using podcasting as a marketing tool to attract clients in much the same way that blogs lead to exposure for other businesses. There is no reason that podcasts can't generate revenue. For example if you host a show on llama herding, it's possible (although not probable) that 2,000 llama herding enthusiasts might subscribe. If you have a large niche marketing then advertising might work for you. Who's to say that if an enterprising podcaster rounded up an audience of 7,000 listeners interested in basket weaving, then why wouldn't a basket weaving company want to advertise to that audience? The key is finding a podcast with quality content and advertisers who need to reach that specific audience. What is needed essentially is a matchmaker of sorts to help the shows and advertisers find one another.
The other problem is getting web users to find and subscribe to podcasts. While it may seem like just about everyone knows about podcasting the truth is that there is a good majority of people who still haven't. In an interview last year Yahoo Chief Products Officer Geoff Ralston pointed this particular problem out. "…the fact is that what we really want to do at Yahoo is to bring podcasting to the mainstream, and for that to happen people have to learn about it. So we've created a site where it's really easy to learn about it, and like I said, you'll be able to find podcasts eventually everywhere on Yahoo. So as you're reading your news, which of course many millions of people do every day week, and month on Yahoo, you will start to be introduced to podcasts and start to be introduced to the podcast experience of the site and that will actually start to bring you into the community of podcasters. And it is a community! One of the key aspects of Yahoo Podcasts is that the community is what gives it strength and gives the feeling of the site. The site also allows people to rate podcasts to create the ability for people to find the podcasts that matter.
Podcasting is still a new medium and so there's plenty of room for growth and change. The real key to making money with podcasting is finding a way to use traditional methods of generating revenue along side newer methods. The key in a young industry, like podcasting, is experimenting with different methods, not being afraid to adapt new business models, or even inventing your own. So Ricky Gervais may have an easier time making money at it, but that's not to say that it's impossible for anyone else.
Wednesday, February 1, 2012
Make Money Online without a Single Product on your Hand
Many online businesses never get off ground because they do not have a good product to sell. Many people have planned and dreamt of working at home or earn few extra dollars to augment their income by working or making money online. The problem is that they don't have anything to offer or sell.
There is really no need to have a product to offer but still make money online, the best way is to sell other peoples products, this is called affiliate marketing.
In affiliate marketing, you can make money online by featuring in your website the products of other websites and sell them for a commission. Your sole concentration is on how to create a huge traffic flow to your ecommerce business.
Each product you sell will provide you with a sales commission, so the greater number of traffic flow will result to a higher rate of buyers which sums up to more sales.
Choose wisely the products and the affiliate-marketing partner you choose. You need to have a partner that has products you yourself believe in to effectively sell them. In addition, their products must have the same niche as your product. You will come out to be more credible if you have a fishing website and sell fishing products, rather than selling make up for example.
Some people sell information. You don't need to have a product in this as well. If you know a whole lot about something, you can offer your expertise for a certain fee. Post them in your site and put them in an area where members only can view. The fee can come in the form of the membership fee.
There is really no need to have a product to offer but still make money online, the best way is to sell other peoples products, this is called affiliate marketing.
In affiliate marketing, you can make money online by featuring in your website the products of other websites and sell them for a commission. Your sole concentration is on how to create a huge traffic flow to your ecommerce business.
Each product you sell will provide you with a sales commission, so the greater number of traffic flow will result to a higher rate of buyers which sums up to more sales.
Choose wisely the products and the affiliate-marketing partner you choose. You need to have a partner that has products you yourself believe in to effectively sell them. In addition, their products must have the same niche as your product. You will come out to be more credible if you have a fishing website and sell fishing products, rather than selling make up for example.
Some people sell information. You don't need to have a product in this as well. If you know a whole lot about something, you can offer your expertise for a certain fee. Post them in your site and put them in an area where members only can view. The fee can come in the form of the membership fee.
Saturday, January 28, 2012
THREE EASY WAYS TO PROFIT FROM YOUR BLOG
Cyberspace has a NEW marketing tool, even though they've been around for quite some time, yet, ONLY recently have been recognized as a Powerful communication tool for Internet marketers.
If you've been following the latest Internet marketing trends like I have, then you've definitely heard of them.
What's this new marketing tool I'm taking about that every Serious marketer should have in place?
BLOGS! ...(A.K.A. Web-Log).
Now, just for those of you who aren't quite sure what a BLOG is, here's a quick definition:
A BLOG(A.K.A. Web-Log) is basically a journal that is available on the web. The activity of updating(usually on a daily to weekly basis) a blog is called "Blogging"
There you have it, quick and to the point.
If you want to read up more about "Blogs", here's a link to articles I wrote earlier that goes more in depth.
Okay. For the rest of this article I want to focus on how ONE can $$Profit$$ from having there own Blog.
I'm going to list three ways that I think are the Best and most Powerful ways to get the most out of it
So, with that said, let's go to Profit Tactic #1.
Profit Tactic #1. Writing "Articles".
Writing "Articles" are a very Powerful way to profit.
There are many reasons why "Articles" are valuable to your Blog, but, for the purpose of this article I'm going to give you the most important part, and that's your "Resource Box" at the end of your article.
Your "Resource Box" is like a classified ad and holds critical information about You, your websites and what you have to offer them after they've read your article.
The links within your "Resource Box" could lead to your own Product or Service you have to offer, or they could lead to a Affiliate Product related to the content of your article.
This is a great way to give them something of "Value", which is the information within the article, and a great way to get them to take action by way of getting them to click on one of the links within your "Resource Box".
That's "Profit Tactic #1".
Profit Tactic #2. Writing "Product Reviews".
Writing "Product Reviews" is a great way to profit also, simply because they allow you to Soft-Sell your potential customer by way of giving them your personal opinion on the product you are recommending and then providing them with a link if they wish to look into it further, instead of throwing a Sales Pitch at them .
Nobody likes to be sold, but, offering them your insight on a Product and/or Service that could help solve the problem they're dealing with is yet another great way to profit from your Blog and make you look like a Hero.
That's "Profit Tactic #2".
Profit Tactic #3. "Text Ad" Programs.
"Text Ad Programs" like Affiliate Power Ads or Google Adsense are yet Another great way to profit from.
I've listed these two "Text Ad" programs for a reason, One is a Pay-Per-Click(Google Adsense) and shows related ads to the content on that particular webpage and the other one(Affiliate Power Ads) makes You up to $60 to $100 dollars in commissions on a single click.
They are both FREE to join and only take you minutes to set-up depending on your experience.
The great thing is... they'll be displayed on every page of your Blog when you make a post.
Now, I'm sure there are many other ways to $$Profit$$ from your Blog, but these ones in my mind are the most Powerful.
Well... there you have it, "3 POWERFUL Ways To Profit From Your BLOG... Starting TODAY!".
If you haven't started a BLOG, maybe it's time you considered it since NOW you have some incentive.
I truly hope this article helped you realize the $$Profit$$ potential your Blog could have and how you can start incorporating it... Starting TODAY
If you've been following the latest Internet marketing trends like I have, then you've definitely heard of them.
What's this new marketing tool I'm taking about that every Serious marketer should have in place?
BLOGS! ...(A.K.A. Web-Log).
Now, just for those of you who aren't quite sure what a BLOG is, here's a quick definition:
A BLOG(A.K.A. Web-Log) is basically a journal that is available on the web. The activity of updating(usually on a daily to weekly basis) a blog is called "Blogging"
There you have it, quick and to the point.
If you want to read up more about "Blogs", here's a link to articles I wrote earlier that goes more in depth.
Okay. For the rest of this article I want to focus on how ONE can $$Profit$$ from having there own Blog.
I'm going to list three ways that I think are the Best and most Powerful ways to get the most out of it
So, with that said, let's go to Profit Tactic #1.
Profit Tactic #1. Writing "Articles".
Writing "Articles" are a very Powerful way to profit.
There are many reasons why "Articles" are valuable to your Blog, but, for the purpose of this article I'm going to give you the most important part, and that's your "Resource Box" at the end of your article.
Your "Resource Box" is like a classified ad and holds critical information about You, your websites and what you have to offer them after they've read your article.
The links within your "Resource Box" could lead to your own Product or Service you have to offer, or they could lead to a Affiliate Product related to the content of your article.
This is a great way to give them something of "Value", which is the information within the article, and a great way to get them to take action by way of getting them to click on one of the links within your "Resource Box".
That's "Profit Tactic #1".
Profit Tactic #2. Writing "Product Reviews".
Writing "Product Reviews" is a great way to profit also, simply because they allow you to Soft-Sell your potential customer by way of giving them your personal opinion on the product you are recommending and then providing them with a link if they wish to look into it further, instead of throwing a Sales Pitch at them .
Nobody likes to be sold, but, offering them your insight on a Product and/or Service that could help solve the problem they're dealing with is yet another great way to profit from your Blog and make you look like a Hero.
That's "Profit Tactic #2".
Profit Tactic #3. "Text Ad" Programs.
"Text Ad Programs" like Affiliate Power Ads or Google Adsense are yet Another great way to profit from.
I've listed these two "Text Ad" programs for a reason, One is a Pay-Per-Click(Google Adsense) and shows related ads to the content on that particular webpage and the other one(Affiliate Power Ads) makes You up to $60 to $100 dollars in commissions on a single click.
They are both FREE to join and only take you minutes to set-up depending on your experience.
The great thing is... they'll be displayed on every page of your Blog when you make a post.
Now, I'm sure there are many other ways to $$Profit$$ from your Blog, but these ones in my mind are the most Powerful.
Well... there you have it, "3 POWERFUL Ways To Profit From Your BLOG... Starting TODAY!".
If you haven't started a BLOG, maybe it's time you considered it since NOW you have some incentive.
I truly hope this article helped you realize the $$Profit$$ potential your Blog could have and how you can start incorporating it... Starting TODAY
Monday, January 23, 2012
7 REASON WHY YOU NEED TO JOIN A FORUM (PART TWO)
You should also seek a forum to help you with your Internet marketing. There are many different approaches to Internet marketing and while some people prefer the scatter-gun approach most choose one or two primary methods. Explore and text methods to determine which you feel most comfortable with and then join a forum focused on that method to help you refine your approach and achieve maximum success
One of the primary problems with the Internet is that it can be easy to feel isolated. However forums can help bridge the gap of time and distance by serving as a community as well as an information source. Friendships and even love can be found in time and laughter and camaraderie and commiseration can help sustain the person as well as the business.
Forums can also help you find customers for your business. As you participate and share information about your business some folks will naturally express an interest. As you share your expertise and demonstrate your knowledge then you will attract still more. Don't be a pushy salesperson, simply allow your expertise to showcase your business and you will attract a quality customer relationship.
A forum can also be a great place to find partners to help you expand or promote your business in a number of ways. You might discover some like-minded soul whose business perfectly complements yours or you might discover the perfect joint-venture partner. Even if you encounter people you might view as competition try to view the relationship from many angles to see if there is a way to benefit from a partnership rather than a competition.
Joining forums can provide many benefits to you and to your business but remember that Internet communities are social contracts with rules and guidelines. Make sure you know and understand the rules before leaping into discussions. It is even more difficult to undo a bad first impression on the Internet as it cannot always be erased. Start slow and easy until you are sure of your footing. Also, be very wary about pushing your business too aggressively. That type of activity can get you banned from a forum pretty quickly. Many forums have a clearly marked area for advertising and sales posts and also allow some blatant promotion in your signature, but keep your posts on topic and helpful and you'll be better off in the long run
One of the primary problems with the Internet is that it can be easy to feel isolated. However forums can help bridge the gap of time and distance by serving as a community as well as an information source. Friendships and even love can be found in time and laughter and camaraderie and commiseration can help sustain the person as well as the business.
Forums can also help you find customers for your business. As you participate and share information about your business some folks will naturally express an interest. As you share your expertise and demonstrate your knowledge then you will attract still more. Don't be a pushy salesperson, simply allow your expertise to showcase your business and you will attract a quality customer relationship.
A forum can also be a great place to find partners to help you expand or promote your business in a number of ways. You might discover some like-minded soul whose business perfectly complements yours or you might discover the perfect joint-venture partner. Even if you encounter people you might view as competition try to view the relationship from many angles to see if there is a way to benefit from a partnership rather than a competition.
Joining forums can provide many benefits to you and to your business but remember that Internet communities are social contracts with rules and guidelines. Make sure you know and understand the rules before leaping into discussions. It is even more difficult to undo a bad first impression on the Internet as it cannot always be erased. Start slow and easy until you are sure of your footing. Also, be very wary about pushing your business too aggressively. That type of activity can get you banned from a forum pretty quickly. Many forums have a clearly marked area for advertising and sales posts and also allow some blatant promotion in your signature, but keep your posts on topic and helpful and you'll be better off in the long run
Wednesday, January 18, 2012
7REASON WHY YOU NEED TO JOIN A FORUM
7REASON WHY YOU NEED TO JOIN A FORUM (PART ONE)
Human beings are social by nature, and online communities or forums are the latest in a long progression of social organizations created by humankind. While many people join forums specifically for the social benefits, there are several good reasons for Internet entrepreneurs to join an online forum. Here are the top seven benefits you and your online business can reap.
The top reason many Internet business men and women join forums is for the search engine benefits. Many forums are tremendously popular with search engines and so not only rank well but also are regularly crawled. Most forums offer an introductions area as well as a signature area where you can promote your web site or sites. In addition, as you participate in a forum that is relevant to your site's topic there will likely be opportunities to work your site into conversation. All these links can be of tremendous benefit in terms of search engine rankings and relevant back links.
However, if you think that search engine benefits are the beginning and end of the ways you and your Internet business can profit from joining a forum then you are missing out on a lot of learning.
If you are going to join a forum then join a forum that help you learn more about your niche. Even if you are an expert in your field there is always more to be learned and where else to go for that knowledge than a place where others knowledgeable in your area also hang out? That is what is so wonderfully flexible about forums. There really is an Internet community for everyone and every interest. Your task is to find the forum where your peers are already hanging out. Learning more about your niche is a tremendous benefit of joining a forum.
You don't need to restrict your forum memberships to those within your field. It is also wise to join forums that can help you learn more about how to run your business. Find forums of other small business owners and entrepreneurs. You will soon be able to find folks who are at your level of expertise as well as those with more experience willing to share their hard-earned lessons. Soon you'll have the opportunity to repay that debt by mentoring other newbies. This sharing and hand-holding is one of the elements that make Internet communities so successful.
Human beings are social by nature, and online communities or forums are the latest in a long progression of social organizations created by humankind. While many people join forums specifically for the social benefits, there are several good reasons for Internet entrepreneurs to join an online forum. Here are the top seven benefits you and your online business can reap.
The top reason many Internet business men and women join forums is for the search engine benefits. Many forums are tremendously popular with search engines and so not only rank well but also are regularly crawled. Most forums offer an introductions area as well as a signature area where you can promote your web site or sites. In addition, as you participate in a forum that is relevant to your site's topic there will likely be opportunities to work your site into conversation. All these links can be of tremendous benefit in terms of search engine rankings and relevant back links.
However, if you think that search engine benefits are the beginning and end of the ways you and your Internet business can profit from joining a forum then you are missing out on a lot of learning.
If you are going to join a forum then join a forum that help you learn more about your niche. Even if you are an expert in your field there is always more to be learned and where else to go for that knowledge than a place where others knowledgeable in your area also hang out? That is what is so wonderfully flexible about forums. There really is an Internet community for everyone and every interest. Your task is to find the forum where your peers are already hanging out. Learning more about your niche is a tremendous benefit of joining a forum.
You don't need to restrict your forum memberships to those within your field. It is also wise to join forums that can help you learn more about how to run your business. Find forums of other small business owners and entrepreneurs. You will soon be able to find folks who are at your level of expertise as well as those with more experience willing to share their hard-earned lessons. Soon you'll have the opportunity to repay that debt by mentoring other newbies. This sharing and hand-holding is one of the elements that make Internet communities so successful.
Tuesday, January 3, 2012
4 Powerful Ways to do Market Research and Uncover a Profitable Niche for Free
Aspiring entrepreneurs and small business owners are often misled or misguided on the topic of how to properly conduct market research that uncovers a profitable niche.
The path most unsuspecting entrepreneurs take is by ending up at keyword tool or database to begin their search.
As a keyword research expert and founder of one of the leading keyword research services on the internet, I can say with first hand experience that keyword databases are not the first place to look nor should be even considered. Here's why.
The primary keyword databases that are currently available to the general public only give search counts on a limited amount of data that accounts for 1% - 2% of the actual searches people do around the entire world. They can only predict (emphasis added) the real majority of searches that are being done on the big five search engines such as Google, MSN, Yahoo, AOL and Ask.com which hold 97%-98% of the keyword data.
Most importantly, keyword research only shows what keyword phrases people are using in the search engines to search for answers, not what people actually buy on the internet. Just because a group of people search for specific terms or brand names does not mean that's what they purchase. That's a key distinction many entrepreneurs and business owners tend to gloss over.
When looking for a profitable niche marketplace, your primary focus should be looking for proof of a group of hungry and rabid buyers that want to exchange their money for a service or product (information, physical or digital). Without this crucial qualifier, you may have the greatest product in the world, but you may be lacking a market to sell it to.
This article will present a number of great sources to look at which will give you a running start to uncover a truly, profitable marketplace exists before you go for the gold and put all your resources into a website, product creation or expenditures toward some sort of online property.
Once you establish that you have located a market that contains signs of adequate commerce moving through it, you then have a worthy reason to look further into a keyword research service to find out what keyword phrases people use to find the market you have chosen.
Let's begin looking at how to identify a profitable market.
MAGAZINES
One of the best ways to find signs of a truly profitable marketplace is looking for a magazine in that industry. If a publisher has enough money to print and circulate a full color magazine, there are most likely advertisers that support the funding of the magazine's ability to circulate all the copies which most likely means there are sales being made by those advertisers.
Now, this may bring you to question whether there is too much competition in a marketplace with so many advertisers selling in a magazine.
In fact, it's a great sign to have competition which means there is an adequate amount of customers to sell to and a portion of a sizable pie to be had in that marketplace. If there is very little competition, you may (1) not have adequate product being sold in that space; or (2) not have a marketplace to begin with. The larger the competition is, the larger the piece of revenues you will be able to grab.
Without having to leave your seat, you can hop on over to Magazines.com and looking through the number of different categories to find a profitable topic or industry in which to start an online concern.
One of the things you'll want to focus in on is the number of subscribers each magazine has and how long the magazine has been in print for stability purposes.
Make a list of magazines you want to look into and then go hunting for them at one of those large dedicated newsstands that covers just about every magazine on every topic.
To get a better look at what people are buying in the online world, you will need to ultimately decide whether you wish to represent physical or digital products.
PHYSICAL PRODUCTS
There are two incredibly huge marketplaces that are massively trafficked, move a lot of product and are great places to find what people are really buying.
Let's start with the first huge marketplace…
eBay
At eBay, you can look through a list of the most popular products people are buying through auctions or from eBay stores that vendors have setup. To see a visual path on how to locate the most popular products, please use the reference below to view the extended version of this article.
Amazon.com
Another really big marketplace is Amazon and it's not just for books. You can find just about any product and name brand that is a mover and shaker. Again, look at the most popular products in those categories that catch your attention.
DIGITAL PRODUCTS
If you wish to sell products of the digital nature which does not require inventory and which usually carries high profit margins for affiliates, you'll want to check out the Clickbank digital marketplace that ranks product sales from highest to lowest sellers in each category.
Just browse through categories at Clickbank.com and you'll instantly find the top sellers of digital info products, software and subscription services which are located right at the top listings. See also reference section below for a link to the extended version of this article for visual aids and more detailed guidance.
Once you gather the adequate market research, you can do one of the following:
• Create an online store that ships out physical products and merchandise (requires inventory)
• Sell merchandise through eBay auctions or their online stores (requires inventory)
• Create a site that represents vendors as an affiliate (requires no inventory)
• Create your own product, service or software for a digital product (requires no inventory)
Having used at least two of the four places above, you can be assured that you have conducted proper market research to uncover "proof positive" what people are buying and, thus, a profitable niche market.
You can then quickly build out a non-complex site with a simple product offering, find some low cost keywords to use in a Google Adwords Pay-Per-Click campaign with a minimal spend of $50 to test the market and see if you have a winner.
If the initial test results pan out, meaning that you pulled a profit from your test, you can invest more energies, conduct more extensive keyword research and expend more advertising dollars. If the test results do not pan out, find another market until something sticks.
I believe this should arm you with enough information to get you moving toward finding a market with bottomless profits.
The path most unsuspecting entrepreneurs take is by ending up at keyword tool or database to begin their search.
As a keyword research expert and founder of one of the leading keyword research services on the internet, I can say with first hand experience that keyword databases are not the first place to look nor should be even considered. Here's why.
The primary keyword databases that are currently available to the general public only give search counts on a limited amount of data that accounts for 1% - 2% of the actual searches people do around the entire world. They can only predict (emphasis added) the real majority of searches that are being done on the big five search engines such as Google, MSN, Yahoo, AOL and Ask.com which hold 97%-98% of the keyword data.
Most importantly, keyword research only shows what keyword phrases people are using in the search engines to search for answers, not what people actually buy on the internet. Just because a group of people search for specific terms or brand names does not mean that's what they purchase. That's a key distinction many entrepreneurs and business owners tend to gloss over.
When looking for a profitable niche marketplace, your primary focus should be looking for proof of a group of hungry and rabid buyers that want to exchange their money for a service or product (information, physical or digital). Without this crucial qualifier, you may have the greatest product in the world, but you may be lacking a market to sell it to.
This article will present a number of great sources to look at which will give you a running start to uncover a truly, profitable marketplace exists before you go for the gold and put all your resources into a website, product creation or expenditures toward some sort of online property.
Once you establish that you have located a market that contains signs of adequate commerce moving through it, you then have a worthy reason to look further into a keyword research service to find out what keyword phrases people use to find the market you have chosen.
Let's begin looking at how to identify a profitable market.
MAGAZINES
One of the best ways to find signs of a truly profitable marketplace is looking for a magazine in that industry. If a publisher has enough money to print and circulate a full color magazine, there are most likely advertisers that support the funding of the magazine's ability to circulate all the copies which most likely means there are sales being made by those advertisers.
Now, this may bring you to question whether there is too much competition in a marketplace with so many advertisers selling in a magazine.
In fact, it's a great sign to have competition which means there is an adequate amount of customers to sell to and a portion of a sizable pie to be had in that marketplace. If there is very little competition, you may (1) not have adequate product being sold in that space; or (2) not have a marketplace to begin with. The larger the competition is, the larger the piece of revenues you will be able to grab.
Without having to leave your seat, you can hop on over to Magazines.com and looking through the number of different categories to find a profitable topic or industry in which to start an online concern.
One of the things you'll want to focus in on is the number of subscribers each magazine has and how long the magazine has been in print for stability purposes.
Make a list of magazines you want to look into and then go hunting for them at one of those large dedicated newsstands that covers just about every magazine on every topic.
To get a better look at what people are buying in the online world, you will need to ultimately decide whether you wish to represent physical or digital products.
PHYSICAL PRODUCTS
There are two incredibly huge marketplaces that are massively trafficked, move a lot of product and are great places to find what people are really buying.
Let's start with the first huge marketplace…
eBay
At eBay, you can look through a list of the most popular products people are buying through auctions or from eBay stores that vendors have setup. To see a visual path on how to locate the most popular products, please use the reference below to view the extended version of this article.
Amazon.com
Another really big marketplace is Amazon and it's not just for books. You can find just about any product and name brand that is a mover and shaker. Again, look at the most popular products in those categories that catch your attention.
DIGITAL PRODUCTS
If you wish to sell products of the digital nature which does not require inventory and which usually carries high profit margins for affiliates, you'll want to check out the Clickbank digital marketplace that ranks product sales from highest to lowest sellers in each category.
Just browse through categories at Clickbank.com and you'll instantly find the top sellers of digital info products, software and subscription services which are located right at the top listings. See also reference section below for a link to the extended version of this article for visual aids and more detailed guidance.
Once you gather the adequate market research, you can do one of the following:
• Create an online store that ships out physical products and merchandise (requires inventory)
• Sell merchandise through eBay auctions or their online stores (requires inventory)
• Create a site that represents vendors as an affiliate (requires no inventory)
• Create your own product, service or software for a digital product (requires no inventory)
Having used at least two of the four places above, you can be assured that you have conducted proper market research to uncover "proof positive" what people are buying and, thus, a profitable niche market.
You can then quickly build out a non-complex site with a simple product offering, find some low cost keywords to use in a Google Adwords Pay-Per-Click campaign with a minimal spend of $50 to test the market and see if you have a winner.
If the initial test results pan out, meaning that you pulled a profit from your test, you can invest more energies, conduct more extensive keyword research and expend more advertising dollars. If the test results do not pan out, find another market until something sticks.
I believe this should arm you with enough information to get you moving toward finding a market with bottomless profits.
Thursday, December 22, 2011
What your website's homepage needs to have to blow up on sales.
What your website's homepage needs to have to blow up on sales.
The homepage (the front page of your website) is where you and your company get to make a first impression and we all know what they say about first impressions.. It's the first place new visitors come and where old visitors come back. You must cater to both types of customers. There are a few things that are essential to your homepage and each is explained below.
Navigation
Navigation is the most important part of your homepage. It doesn't matter what else is on your site, if the visitors can't get there. On your homepage your visitors need to be able to reach every part of your site. Your links on your navigation bars should be the same on every page. Your visitor will then know how to get back to whatever page really interested him. When users cannot find what they want they simple look at another site. This is a fact. Your links on the navigation bars should also be simple (one or two words) but descriptive. Use text for navigation not buttons. Buttons look great but they take time to download and you don't want your visitors to leave before they can see the whole page, do you?
Branding
Branding is another essential element for you homepage. I am sure that your small business has a logo and it's pasted on everything you can find, to promote your business. Well, it should be posted in a predominate place on your website too. We all know that branding is words or a mark of a company (such as a logo) that shows the consumer the identity of the producer of the product/service. Showing your logo on your homepage reminds users exactly where they are
Content
Last but not least is content. Content is also very important. You must remember to write your content like you are speaking to your visitor as it creates a better connection between your website and the visitor. Your homepage content must be fresh and interesting to make them want to read more of your site. You might create links to the inside of your site in the text. Also, you will want to include in layman's terms exactly what you or your company does. You would be amazed how many websites you have to search to find out what their purpose is.
These things should get you started on building your homepage. There is one rule that I have learned. It is the KISS rule (Keep it Simple Student). Your homepage does not need to be flashy with all types of images, and flash design, or blinking. Most people like sites when they are simple and easy to understand. You must remember who your audience is. Therefore you need to speak in their language.
The homepage (the front page of your website) is where you and your company get to make a first impression and we all know what they say about first impressions.. It's the first place new visitors come and where old visitors come back. You must cater to both types of customers. There are a few things that are essential to your homepage and each is explained below.
Navigation
Navigation is the most important part of your homepage. It doesn't matter what else is on your site, if the visitors can't get there. On your homepage your visitors need to be able to reach every part of your site. Your links on your navigation bars should be the same on every page. Your visitor will then know how to get back to whatever page really interested him. When users cannot find what they want they simple look at another site. This is a fact. Your links on the navigation bars should also be simple (one or two words) but descriptive. Use text for navigation not buttons. Buttons look great but they take time to download and you don't want your visitors to leave before they can see the whole page, do you?
Branding
Branding is another essential element for you homepage. I am sure that your small business has a logo and it's pasted on everything you can find, to promote your business. Well, it should be posted in a predominate place on your website too. We all know that branding is words or a mark of a company (such as a logo) that shows the consumer the identity of the producer of the product/service. Showing your logo on your homepage reminds users exactly where they are
Content
Last but not least is content. Content is also very important. You must remember to write your content like you are speaking to your visitor as it creates a better connection between your website and the visitor. Your homepage content must be fresh and interesting to make them want to read more of your site. You might create links to the inside of your site in the text. Also, you will want to include in layman's terms exactly what you or your company does. You would be amazed how many websites you have to search to find out what their purpose is.
These things should get you started on building your homepage. There is one rule that I have learned. It is the KISS rule (Keep it Simple Student). Your homepage does not need to be flashy with all types of images, and flash design, or blinking. Most people like sites when they are simple and easy to understand. You must remember who your audience is. Therefore you need to speak in their language.
Friday, December 16, 2011
10 EFFECTIVE WAYS TO PROMOTE YOUR BLOGG
Fortunately, there are more ways than one to increase website traffic. And the good news is that you can do things to increase website traffic totally free of cost! It can be done and here are 10 ways to do it:
1.SubmittoSearchEngines:
This is the first step towards increasing your website traffic. Don't wait for the search engines to find your site. Go ahead and submit it to them voluntarily. Submitting a sitemap would be better - this will encourage the search engines to examine your site more often. Visits by the Search Engine Spiders are a key way to increase website traffic.
2.LinkExchange:
The search engines count inbound links when ranking your website. Look for free link exchange programs. You can increase website traffic by including relevant links to your site - so seek out sites with similar or complementary products/services. You can also use free blogs as lead generation tools to help increase website traffic. When you make a post on a blog, include a link to your site URL, using anchor text. Blogs are a direct means to increase website traffic for free! Free classified ads that allow links to your URL are also good ways to increase website traffic.
3.ArticleMarketing:
A relatively new but powerful (and free!) traffic booster. Publish articles on Ezine and Article Directories. Articles create interest in your website as you are seen as an expert. Having links to your URL utilizing anchor text increases your number of relevant inbound links.
4."TellaFriend"Scripts:
Include a "tells a friend" script on your website. This will enable your customers to pass your website (and links) around. You'd be amazed at how well this works. Someone finds your site interesting, passes it to a friend, so on, and so on. You get the picture. This directly helps increase website traffic, and you build your customer base! A favorite technique of Internet business owners and it's free!
5.HoldaContest:
Use your website's auto responder as a means to hold a contest of some type. For example, if they sign up for your newsletter, they get a chance to win free e-books
Or one months' worth of web hosting (or one of your products). Again, this is an excellent way to increase website traffic and build your opt-in list, all at the same time!
6.PressReleases:
This is one of the most overlooked ways to increase website traffic. The subject can be as simple as announcing a new product that you offer, or a new hire that you've made. As long as it's newsworthy, you can distribute your press release to the online press release companies and have it picked up by the major search engine's news categories (for example, Yahoo! News). Do you know how many people read these things? Thousands! An excellent way to increase you website traffic.
7. Affiliate Program:
Do you sell a product or e-book? Then you need to create an affiliate program. This is how it works: you offer to permit sale of your product on other Internet owners' websites, in exchange for giving them a portion of the sale (say, 35%). Do you realize how many websites that you can have your products on using this method? There are many Internet business owners that simply sell other people's products (we call these Super Affiliates). This way, you sell more products and increase website traffic absolutely free of cost! You do have to promote your affiliate program and product, which brings us to the next method, which is....
8. Get A Click Bank Account:
Click bank is the largest product directory on the Internet today. Additionally, Clickbank will set up and manage your affiliate program for you. They will also manage sales and any returns. You don't do a thing! Both your product and affiliate program are listed in the Clickbank directory. People looking for the product you offer find your website and wham! You've just taken a major step toward getting an immediate increase in website traffic! And, it only takes 5 minutes to sign up!
9. Joint Venture:
You can team up with a company that sells similar or complementary products and services. Your website link is then advertised on that company's site and vice versa. This results in directing traffic from their site to yours. All you have to do is contact the company that you are interested in via email, with a proposal. This technique works amazingly well. You increase website traffic, and most importantly, it is both relevant and targeted, increasing your ability to make a sale!
10. Use Ebay:
Stop passing up Ebay! Ebay is less intimidating than it looks, and it is easy for beginners to get started. In fact, Ebay was practically made for the Internet business owner who wants to increase website traffic. You can set up an Ebay store, of course linking back to your website. Including clever sales copy and pictures of your products/services increases your chances of customers clicking through and making a purchase. You can sell ANYTHING on eBay - this is no exaggeration. Go to ebay.com and you'll see what I'm talking about!
1.SubmittoSearchEngines:
This is the first step towards increasing your website traffic. Don't wait for the search engines to find your site. Go ahead and submit it to them voluntarily. Submitting a sitemap would be better - this will encourage the search engines to examine your site more often. Visits by the Search Engine Spiders are a key way to increase website traffic.
2.LinkExchange:
The search engines count inbound links when ranking your website. Look for free link exchange programs. You can increase website traffic by including relevant links to your site - so seek out sites with similar or complementary products/services. You can also use free blogs as lead generation tools to help increase website traffic. When you make a post on a blog, include a link to your site URL, using anchor text. Blogs are a direct means to increase website traffic for free! Free classified ads that allow links to your URL are also good ways to increase website traffic.
3.ArticleMarketing:
A relatively new but powerful (and free!) traffic booster. Publish articles on Ezine and Article Directories. Articles create interest in your website as you are seen as an expert. Having links to your URL utilizing anchor text increases your number of relevant inbound links.
4."TellaFriend"Scripts:
Include a "tells a friend" script on your website. This will enable your customers to pass your website (and links) around. You'd be amazed at how well this works. Someone finds your site interesting, passes it to a friend, so on, and so on. You get the picture. This directly helps increase website traffic, and you build your customer base! A favorite technique of Internet business owners and it's free!
5.HoldaContest:
Use your website's auto responder as a means to hold a contest of some type. For example, if they sign up for your newsletter, they get a chance to win free e-books
Or one months' worth of web hosting (or one of your products). Again, this is an excellent way to increase website traffic and build your opt-in list, all at the same time!
6.PressReleases:
This is one of the most overlooked ways to increase website traffic. The subject can be as simple as announcing a new product that you offer, or a new hire that you've made. As long as it's newsworthy, you can distribute your press release to the online press release companies and have it picked up by the major search engine's news categories (for example, Yahoo! News). Do you know how many people read these things? Thousands! An excellent way to increase you website traffic.
7. Affiliate Program:
Do you sell a product or e-book? Then you need to create an affiliate program. This is how it works: you offer to permit sale of your product on other Internet owners' websites, in exchange for giving them a portion of the sale (say, 35%). Do you realize how many websites that you can have your products on using this method? There are many Internet business owners that simply sell other people's products (we call these Super Affiliates). This way, you sell more products and increase website traffic absolutely free of cost! You do have to promote your affiliate program and product, which brings us to the next method, which is....
8. Get A Click Bank Account:
Click bank is the largest product directory on the Internet today. Additionally, Clickbank will set up and manage your affiliate program for you. They will also manage sales and any returns. You don't do a thing! Both your product and affiliate program are listed in the Clickbank directory. People looking for the product you offer find your website and wham! You've just taken a major step toward getting an immediate increase in website traffic! And, it only takes 5 minutes to sign up!
9. Joint Venture:
You can team up with a company that sells similar or complementary products and services. Your website link is then advertised on that company's site and vice versa. This results in directing traffic from their site to yours. All you have to do is contact the company that you are interested in via email, with a proposal. This technique works amazingly well. You increase website traffic, and most importantly, it is both relevant and targeted, increasing your ability to make a sale!
10. Use Ebay:
Stop passing up Ebay! Ebay is less intimidating than it looks, and it is easy for beginners to get started. In fact, Ebay was practically made for the Internet business owner who wants to increase website traffic. You can set up an Ebay store, of course linking back to your website. Including clever sales copy and pictures of your products/services increases your chances of customers clicking through and making a purchase. You can sell ANYTHING on eBay - this is no exaggeration. Go to ebay.com and you'll see what I'm talking about!
Sunday, December 11, 2011
AFFILIATE MARKETING:
Have you ever dreamed of putting your destiny into your own hands? Or have you imagined that you could earn commission on a brand-name or niche product just by placing a link on your website or in your email? If you have, you may want to try affiliate marketing.
Affiliate marketing is essentially a website network. It is a modern variation of the practice of paying finders' fees for introducing new clients to a business. Nowadays, affiliate marketing is primarily conducted online as the number of people surfing the Internet for what they want is growing exponentially. It is a popular method of promoting web business in which an affiliate is rewarded for driving traffic (visitor, subscriber or customer) to merchants' websites through his efforts. Commission may be made depending on a certain value of registrant (pay per lead), sale (pay per sale), or any combination. Simply put, it's about paying people money for helping merchantssellproducts.
Let's say you created a website dedicated to promoting computer repair services/consultations and reaching out to potential customers. While your service is basically fixing PC problems, you notice that your clients also need registry cleaner utilities for the maintenance of their computers. In this case, affiliate marketing could involve contacting software developers selling registry fix or repair products, posting links to their sites on your website, and collecting a percentage of profit for each purchase those companies receive. In the long run, you can exchange links or sign contracts with the companies you are affiliated with. When someone browsing for computer maintenance or repair service on their websites clicks the link to your website and then decides to contact you for a consultation, the website that sends business your way will then receive commission
In fact, you are not required to have your own business as far as affiliate marketing is concerned. You can make a living selling any products without having to take orders or maintain your inventory.
How is this done? Build up a website to promote the products you are interested in. Make sure to include appealing articles about the products. After your website is established, contact online companies selling similar products and set up affiliate agreements. Those who hit your site and become regular visitors will inevitably be interested in ordering the products advertised on your site. Once an advertisement link is clicked by your site visitor and a purchase is made, you will receive commission.
If you don't have a website, you can still earn money through affiliate marketing by generating targeted traffic to the websites you're affiliated with. Google Adwords is the most important PPC (Pay-Per-Click) advertising system on the Internet. It allows you to directly advertise your affiliate links in the Google search engine results and on their partner networks.
The key to be successful in affiliate marketing is simply driving traffic to your site consistently. The more hits on your website, the more chances you have of gaining profit from purchases made through your links. Promoting your website through eZine and Banner advertising and providing free newsletters for subscribers would be promising ways to generate traffic to your website. Once your site consistently achieves a lower ranking in Alexa toolbar (which means your website is popular), other website owners or companies will be more likely to join forces with you in affiliate agreements.
Affiliate marketing is essentially a website network. It is a modern variation of the practice of paying finders' fees for introducing new clients to a business. Nowadays, affiliate marketing is primarily conducted online as the number of people surfing the Internet for what they want is growing exponentially. It is a popular method of promoting web business in which an affiliate is rewarded for driving traffic (visitor, subscriber or customer) to merchants' websites through his efforts. Commission may be made depending on a certain value of registrant (pay per lead), sale (pay per sale), or any combination. Simply put, it's about paying people money for helping merchantssellproducts.
Let's say you created a website dedicated to promoting computer repair services/consultations and reaching out to potential customers. While your service is basically fixing PC problems, you notice that your clients also need registry cleaner utilities for the maintenance of their computers. In this case, affiliate marketing could involve contacting software developers selling registry fix or repair products, posting links to their sites on your website, and collecting a percentage of profit for each purchase those companies receive. In the long run, you can exchange links or sign contracts with the companies you are affiliated with. When someone browsing for computer maintenance or repair service on their websites clicks the link to your website and then decides to contact you for a consultation, the website that sends business your way will then receive commission
In fact, you are not required to have your own business as far as affiliate marketing is concerned. You can make a living selling any products without having to take orders or maintain your inventory.
How is this done? Build up a website to promote the products you are interested in. Make sure to include appealing articles about the products. After your website is established, contact online companies selling similar products and set up affiliate agreements. Those who hit your site and become regular visitors will inevitably be interested in ordering the products advertised on your site. Once an advertisement link is clicked by your site visitor and a purchase is made, you will receive commission.
If you don't have a website, you can still earn money through affiliate marketing by generating targeted traffic to the websites you're affiliated with. Google Adwords is the most important PPC (Pay-Per-Click) advertising system on the Internet. It allows you to directly advertise your affiliate links in the Google search engine results and on their partner networks.
The key to be successful in affiliate marketing is simply driving traffic to your site consistently. The more hits on your website, the more chances you have of gaining profit from purchases made through your links. Promoting your website through eZine and Banner advertising and providing free newsletters for subscribers would be promising ways to generate traffic to your website. Once your site consistently achieves a lower ranking in Alexa toolbar (which means your website is popular), other website owners or companies will be more likely to join forces with you in affiliate agreements.
Tuesday, December 6, 2011
WHAT IS RSS AND HOW IT CAN BENEFIT YOU
RSS is short for Really Simple Syndication. It is part of the XML family that is used for syndicating information. Put simply RSS allows one web site to share information with another web site.
As a web site publisher, RSS offers a way for them to publish their information on many web sites, which in turns increases their reach on the Internet and the amount of traffic they receive to their web site. They also receive more one way links back to their web site. These benefits result in an increase in their search engine ranking.
As a web site owner, RSS allows them to receive up to date links to information on a regular basis that runs on auto pilot. When the publishing site is updated, their web site is also updated.
The result of this is that their web site is updated more regularly which also increases their search engine ranking.
The other benefit the web site owner receives from using RSS is that their information remains "fresh" which encourages their visitors to return on a regular basis.
However, the web site owner does not receive the complete articles, instead, they receive a feed that contains a title, a brief description and a link to the article that resides on the publishers web site.
The main disadvantage to the web site owner is that they trade off traffic for content, as their visitors need to visit the publishers web site to read the complete article.
But, this is a minor disadvantage considering all the benefits that RSS offers the web site owner.
The web site owner will need to install some software in order for them to receive RSS Feeds.
This software ranges from commercial packages the web site owner can purchase all the way down to freeware. Before purchasing any software you should research the different software packages that are available to ensure you get the software that is most suited to your requirements.
Fortunately, setting up an RSS feed is relatively straightforward and should only take a couple of hours at the most, and, once RSS is set up, their is very little maintenance (if any) required.
If you are a web site owner, you should consider the power of RSS and what it can offer you and your website.
As a web site publisher, RSS offers a way for them to publish their information on many web sites, which in turns increases their reach on the Internet and the amount of traffic they receive to their web site. They also receive more one way links back to their web site. These benefits result in an increase in their search engine ranking.
As a web site owner, RSS allows them to receive up to date links to information on a regular basis that runs on auto pilot. When the publishing site is updated, their web site is also updated.
The result of this is that their web site is updated more regularly which also increases their search engine ranking.
The other benefit the web site owner receives from using RSS is that their information remains "fresh" which encourages their visitors to return on a regular basis.
However, the web site owner does not receive the complete articles, instead, they receive a feed that contains a title, a brief description and a link to the article that resides on the publishers web site.
The main disadvantage to the web site owner is that they trade off traffic for content, as their visitors need to visit the publishers web site to read the complete article.
But, this is a minor disadvantage considering all the benefits that RSS offers the web site owner.
The web site owner will need to install some software in order for them to receive RSS Feeds.
This software ranges from commercial packages the web site owner can purchase all the way down to freeware. Before purchasing any software you should research the different software packages that are available to ensure you get the software that is most suited to your requirements.
Fortunately, setting up an RSS feed is relatively straightforward and should only take a couple of hours at the most, and, once RSS is set up, their is very little maintenance (if any) required.
If you are a web site owner, you should consider the power of RSS and what it can offer you and your website.
Sunday, November 27, 2011
Syndication
A feed is a machine readable (usually XML) content publication that is updated regularly. Many weblogs publish a feed (usually RSS, but also possibly Atom and RDF and so on, as described above). There are tools out there that call themselves "feedreaders". What they do is they keep checking specified blogs to see if they have been updated, and when the blogs are updated, they display the new post, and a link to it, with an excerpt (or the whole contents) of the post. Each feed contains items that are published over time. When checking a feed, the feedreader is actually looking for new items. New items are automatically discovered and downloaded for you to read. Just so you don't have to visit all the blogs you are interested in. All you have to do with these feedreaders is to add the link to the RSS feed of all the blogs you are interested in. The feedreader will then inform you when any of the blogs have new posts in them. Most blogs have these "Syndication" feeds available for the readers to use.
Friday, November 25, 2011
BLOGROLLS.
Blogrolls
A blogroll is a list, sometimes categorized, of links to webpages the author of a blog finds worthwhile or interesting. The links in a blogroll are usually to other blogs with similar interests. The blogroll is often in a "sidebar" on the page or featured as a dedicated separate web page. BlogRolling and blo.gs are two websites that provide some interesting functions or help related to blogrolls. These sites provide methods for users to maintain these rolls effortlessly and integrate them into weblogs. WordPress has a built-in Link Manager so users do not have to depend on a third party for creating and managing their blogroll.
Syndication
A feed is a machine readable (usually XML) content publication that is updated regularly. Many weblogs publish a feed (usually RSS, but also possibly Atom and RDF and so on, as described above). There are tools out there that call themselves "feedreaders". What they do is they keep checking specified blogs to see if they have been updated, and when the blogs are updated, they display the new post, and a link to it, with an excerpt (or the whole contents) of the post. Each feed contains items that are published over time. When checking a feed, the feedreader is actually looking for new items. New items are automatically discovered and downloaded for you to read. Just so you don't have to visit all the blogs you are interested in. All you have to do with these feedreaders is to add the link to the RSS feed of all the blogs you are interested in. The feedreader will then inform you when any of the blogs have new posts in them. Most blogs have these "Syndication" feeds available for the readers to use.
A blogroll is a list, sometimes categorized, of links to webpages the author of a blog finds worthwhile or interesting. The links in a blogroll are usually to other blogs with similar interests. The blogroll is often in a "sidebar" on the page or featured as a dedicated separate web page. BlogRolling and blo.gs are two websites that provide some interesting functions or help related to blogrolls. These sites provide methods for users to maintain these rolls effortlessly and integrate them into weblogs. WordPress has a built-in Link Manager so users do not have to depend on a third party for creating and managing their blogroll.
Syndication
A feed is a machine readable (usually XML) content publication that is updated regularly. Many weblogs publish a feed (usually RSS, but also possibly Atom and RDF and so on, as described above). There are tools out there that call themselves "feedreaders". What they do is they keep checking specified blogs to see if they have been updated, and when the blogs are updated, they display the new post, and a link to it, with an excerpt (or the whole contents) of the post. Each feed contains items that are published over time. When checking a feed, the feedreader is actually looking for new items. New items are automatically discovered and downloaded for you to read. Just so you don't have to visit all the blogs you are interested in. All you have to do with these feedreaders is to add the link to the RSS feed of all the blogs you are interested in. The feedreader will then inform you when any of the blogs have new posts in them. Most blogs have these "Syndication" feeds available for the readers to use.
Tuesday, November 22, 2011
Things Bloggers Need to Know
In addition to understanding how your specific blogging software works, such as WordPress, there are some terms and concepts you need to know.
Archives
A blog is also a good way to keep track of articles on a site. A lot of blogs feature an archive based on dates (like a monthly or yearly archive). The front page of a blog may feature a calendar of dates linked to daily archives. Archives can also be based on categories featuring all the articles related to a specific category.
It does not stop there; you can also archive your posts by author or alphabetically. The possibilities are endless. This ability to organize and present articles in a composed fashion is much of what makes blogging a popular personal publishing tool.
Feeds
A Feed is a function of special software that allows "Feedreaders" to access a site automatically looking for new content and then post updates about that new content to another site. This provides a way for users to keep up with the latest and hottest information posted on different blogging sites. Some Feeds include RSS (alternately defined as "Rich Site Summary" or "Really Simple Syndication"), Atom or RDF files. Dave Shea, author of the web design weblog Mezzoblue has written a comprehensive summary of feeds.
Archives
A blog is also a good way to keep track of articles on a site. A lot of blogs feature an archive based on dates (like a monthly or yearly archive). The front page of a blog may feature a calendar of dates linked to daily archives. Archives can also be based on categories featuring all the articles related to a specific category.
It does not stop there; you can also archive your posts by author or alphabetically. The possibilities are endless. This ability to organize and present articles in a composed fashion is much of what makes blogging a popular personal publishing tool.
Feeds
A Feed is a function of special software that allows "Feedreaders" to access a site automatically looking for new content and then post updates about that new content to another site. This provides a way for users to keep up with the latest and hottest information posted on different blogging sites. Some Feeds include RSS (alternately defined as "Rich Site Summary" or "Really Simple Syndication"), Atom or RDF files. Dave Shea, author of the web design weblog Mezzoblue has written a comprehensive summary of feeds.
Sunday, November 20, 2011
A Blog and CMS?
The Difference Between a Blog and CMS?
Software that provides a method of managing your website is commonly called a CMS or "Content Management System". Many blogging software programs are considered a specific type of CMS. They provide the features required to create and maintain a blog, and can make publishing on the internet as simple as writing an article, giving it a title, and organizing it under (one or more) categories. While some CMS programs offer vast and sophisticated features, a basic blogging tool provides an interface where you can work in an easy and, to some degree, intuitive manner while it handles the logistics involved in making your composition presentable and publicly available. In other words, you get to focus on what you want to write, and the blogging tool takes care of the rest of the site management.
WordPress is one such advanced blogging tool and it provides a rich set of features. Through its Administration Panels, you can set options for the behavior and presentation of your weblog. Via these Administration Panels, you can easily compose a blog post, push a button, and be published on the internet, instantly! WordPress goes to great pains to see that your blog posts look good, the text looks beautiful, and the html code it generates conforms to web standards.
If you're just starting out, read Getting Started with WordPress, which contains information on how to get WordPress set up quickly and effectively, as well as information on performing basic tasks within WordPress, like creating new posts or editing existing ones.
Software that provides a method of managing your website is commonly called a CMS or "Content Management System". Many blogging software programs are considered a specific type of CMS. They provide the features required to create and maintain a blog, and can make publishing on the internet as simple as writing an article, giving it a title, and organizing it under (one or more) categories. While some CMS programs offer vast and sophisticated features, a basic blogging tool provides an interface where you can work in an easy and, to some degree, intuitive manner while it handles the logistics involved in making your composition presentable and publicly available. In other words, you get to focus on what you want to write, and the blogging tool takes care of the rest of the site management.
WordPress is one such advanced blogging tool and it provides a rich set of features. Through its Administration Panels, you can set options for the behavior and presentation of your weblog. Via these Administration Panels, you can easily compose a blog post, push a button, and be published on the internet, instantly! WordPress goes to great pains to see that your blog posts look good, the text looks beautiful, and the html code it generates conforms to web standards.
If you're just starting out, read Getting Started with WordPress, which contains information on how to get WordPress set up quickly and effectively, as well as information on performing basic tasks within WordPress, like creating new posts or editing existing ones.
Thursday, November 17, 2011
INTRODUCTION TO BLOGGING
What is a "blog"?
"Blog" is an abbreviated version of "weblog," which is a term used to describe web sites that maintain an ongoing chronicle of information. A blog features diary-type commentary and links to articles on other Web sites, usually presented as a list of entries in reverse chronological order. Blogs range from the personal to the political, and can focus on one narrow subject or a whole range of subjects.
Many blogs focus on a particular topic, such as web design, home staging, sports, or mobile technology. Some are more eclectic, presenting links to all types of other sites. And others are more like personal journals, presenting the author's daily life and thoughts.
Generally speaking (although there are exceptions), blogs tend to have a few things in common:
A main content area with articles listed chronologically, newest on top. Often, the articles are organized into categories.
An archive of older articles.
A way for people to leave comments about the articles.
A list of links to other related sites, sometimes called a "blogroll".
One or more "feeds" like RSS, Atom or RDF files.
Some blogs may have additional features beyond these. Watch this short video for a simple explanation for what a blog is.
The Blog Content
Content is the raison d'être for any web site. Retail sites feature a catalog of products. University sites contain information about their campuses, curriculum, and faculty. News sites show the latest news stories. For a personal blog, you might have a bunch of observations, or reviews. Without some sort of updated content, there is little reason to visit a web site more than once.
On a blog, the content consists of articles (also sometimes called "posts" or "entries") that the author(s) writes. Yes, some blogs have multiple authors, each writing his/her own articles. Typically, blog authors compose their articles in a web-based interface, built into the blogging system itself. Some blogging systems also support the ability to use stand-alone "weblog client" software, which allows authors to write articles offline and upload them at a later time.
Comments
Want an interactive website? Wouldn't it be nice if the readers of a website could leave comments, tips or impressions about the site or a specific article? With blogs, they can! Posting comments is one of the most exciting features of blogs.
Most blogs have a method to allow visitors to leave comments. There are also nifty ways for authors of other blogs to leave comments without even visiting the blog! Called "pingbacks" or "trackbacks", they can inform other bloggers whenever they cite an article from another site in their own articles. All this ensures that online conversations can be maintained painlessly among various site users and websites.
"Blog" is an abbreviated version of "weblog," which is a term used to describe web sites that maintain an ongoing chronicle of information. A blog features diary-type commentary and links to articles on other Web sites, usually presented as a list of entries in reverse chronological order. Blogs range from the personal to the political, and can focus on one narrow subject or a whole range of subjects.
Many blogs focus on a particular topic, such as web design, home staging, sports, or mobile technology. Some are more eclectic, presenting links to all types of other sites. And others are more like personal journals, presenting the author's daily life and thoughts.
Generally speaking (although there are exceptions), blogs tend to have a few things in common:
A main content area with articles listed chronologically, newest on top. Often, the articles are organized into categories.
An archive of older articles.
A way for people to leave comments about the articles.
A list of links to other related sites, sometimes called a "blogroll".
One or more "feeds" like RSS, Atom or RDF files.
Some blogs may have additional features beyond these. Watch this short video for a simple explanation for what a blog is.
The Blog Content
Content is the raison d'être for any web site. Retail sites feature a catalog of products. University sites contain information about their campuses, curriculum, and faculty. News sites show the latest news stories. For a personal blog, you might have a bunch of observations, or reviews. Without some sort of updated content, there is little reason to visit a web site more than once.
On a blog, the content consists of articles (also sometimes called "posts" or "entries") that the author(s) writes. Yes, some blogs have multiple authors, each writing his/her own articles. Typically, blog authors compose their articles in a web-based interface, built into the blogging system itself. Some blogging systems also support the ability to use stand-alone "weblog client" software, which allows authors to write articles offline and upload them at a later time.
Comments
Want an interactive website? Wouldn't it be nice if the readers of a website could leave comments, tips or impressions about the site or a specific article? With blogs, they can! Posting comments is one of the most exciting features of blogs.
Most blogs have a method to allow visitors to leave comments. There are also nifty ways for authors of other blogs to leave comments without even visiting the blog! Called "pingbacks" or "trackbacks", they can inform other bloggers whenever they cite an article from another site in their own articles. All this ensures that online conversations can be maintained painlessly among various site users and websites.
Sunday, July 24, 2011
ITS BEEN A WHILE
Whaooo its been a while,since i last blogged.a lot has really happen .both online and off line.for online a lot of hiyps have really come and gone,some very good once have stood the test of time while some have fizzle away with the wind.if you where an ardent reader of my blog.you must have made some $$$s from the tips from my blog when i was very much active on my blog.though i truly apologize for the absent in scene.for now i am back and back for good.happy to be back again to my blog.
Thursday, December 16, 2010
GEOSTRING:
Build a string and earn passively,click on the banner to know more about the program.you dont need to invest a dime.
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